Heading to IMEX Frankfurt
Scott Ferguson, Trade Centre Limited President & CEO and Dawn Baldwin, Senior Sales Manager for U.S. and International Markets are heading to IMEX Frankfurt this week – the most powerful three days of networking, sales and education in the global meetings and events industry. With 150 countries represented and 4000 hosted buyers in attendance, IMEX is considered the top place to be if you are serious about attracting events in the international market.
During IMEX, Scott and Dawn will attend a global convention centre sales and marketing summit and connect with other conference centre sales and marketing leaders at the mid-year meeting of the International Conference and Convention Association (ICCA).
The most exciting business of IMEX takes place on the trade show floor, where in partnership with Business Events Canada the Halifax team will carry out a three-day series of prescheduled appointments with international buyers who have expressed an interest in learning more about bringing their conference or event to Halifax.